In the wake of International Women’s Day on 8 March, we are very proud to announce that our Head of Content and Social, Olwen van Dijk-Hildebrand, has been recognised as one of the Top 10 APAC Women Content Champions for 2022.
Organised by CMS Asia, a jury panel consisting of high-performing women from across Asia-Pacific, working at companies like IBM, Visa, Netflix, and Citibank, to name a few, announced the winners at a virtual awards ceremony on March 14.
This was the 2nd edition of awards dedicated to women content marketers. Over 50 nominations were received for this edition and 10 participants were declared as recipients of the top honour:
- Jennifer Alejandro
- Ruchika Rana Malhotra
- Tuhina Anand
- Sita Kalluri
- Trishna Mahtani
- Yuko Tsukada
- Meng Wu (Cheryl)
- Olwen van Dijk-Hildebrand
- Natasha Puri
- Watson Tan
“I was incredibly nervous during the ceremony, there were so many amazing women in this group, I thought to myself: there’s no way I can win, not matched up against this crowd! And then they said my name and I felt a wave of giddy excitement rush over me,” Olwen said shortly after the ceremony.
After her recognition as one of the APAC Content Mogul 50 last year, it comes as no surprise to her team that she has once again been recognised for the great work she does at 2Stallions. With her as Head of Content – and now also as Head of Social – 2Stallions saw an increase of 35% in web traffic in 2021, an increase in lead generation conversion of 184.5% from 2020. Content downloads also increased by 252%, and the 2Stallions social following doubled in size.
On LinkedIn, Olwen added that “[t]he work I get to do as a content marketer is rewarding, but it’s also enlightening – I learn new things every day, I talk to different people all the time, I encounter new perspectives and fresh inspiration at every turn… It’s truly a privilege to be a content marketer right now. And it is truly an honour to have my work recognised in this way – especially by this amazing panel of judges! What a powerhouse of amazing women, each of them an inspiration.”
This award is an inspiration and motivation for the entire team, and, we hope, for our clients as well.
If you’re out there, wondering how you can drive sales and increase your lead generation, perhaps it’s time to look at improving your own content marketing. If so, get in touch today, we’re happy – and clearly equipped! – to help.