The 6th edition of the World Marketing Congress took place in Mumbai, India. The annual event supported by CMO Asia combines a marketing summit with an awards ceremony. It brings together the best marketing minds and gives recognition to outstanding digital marketers.
This edition was graced by more than 600 marketers and industry leaders from around Asia Pacific with attendees from South Africa and Russia.
The marketing summit had a host of interesting speakers and panel discussions. Roman Vias shared how he had grown his cleaning solutions platform to be the top 3 globally using growth hacking and digital marketing strategies. He even generously shared some of these growth hacking tips – some scalable and some not. Advertising on Apple Paid Search was a top recommendation as was spending time answering questions on Quora.
Stu Lloyd took the stage to talk about the importance of authenticity in brand storytelling. He shared about billionaire hedge fund manager, Ray Dalio. Ray Dalio calls himself a professional mistake maker and even begins his best-selling book, Principles, with the line “Before I begin telling you what I think, I want to establish that I’m a “dumb shit”…”. Stu shared that this level of authenticity makes us feel that we can trust Ray and that brands should aspire to do the same.
Beyond the marketing summit, the key highlight was the awards ceremony.
Our Chief Customer Officer, Razy Shah, was awarded as one of the “Most Influential Global Marketing Leaders” in the international category. This honour puts him among the best in class marketing leaders from the world’s premier organizations. He was joined by 21 other digital marketing leaders from notable companies in the APAC region. Alongside 2Stallions were other award recipients such as the Chief Marketing Officer at Manulife Indonesia and the Senior Director of Marketing at Salesforce.
The winners are chosen by a jury of global senior professionals from a shortlist selected by the World Marketing Congress research team. The selection criteria of the winners is based on a mix of marketing competencies, future orientation, track record and a commitment to sustainability.
Razy was deeply grateful and moved to have received his first global individual recognition. Speaking after the event, Razy shared, “I am grateful to the World Marketing Congress and the jury for selecting me for this award. It is definitely an honour to receive this global recognition and to be one of two Singaporeans awarded at the event. The award recognizes the high quality of the digital marketing campaigns put out by the 2Stallions team over the years. It is an award that I cannot claim entirely as my own. It is a recognition that was made possible by my colleagues and their relentless pursuit of digital marketing excellence for our clients. Beyond my colleagues, I also attribute this honour to our clients to have provided us the opportunity to work together on their digital marketing projects.”
We are proud of Razy on his well-deserved success and are excited to develop more award winning marketers at 2Stallions. This award is an inspiration for us and will catalyse the team to create winning digital marketing campaigns for our clients.
If you’d like us to help you create digital marketing campaigns that get you results, please get in touch with us today!