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We are delighted to announce that our Managing Director and Co-Founder, Razy Shah, was a panel moderator at the eTail Asia 2024 event held on May 14th at the prestigious Equarius Hotel. Razy’s session on Measuring Effectiveness in Digital Marketing captivated an audience of over 350 decision-makers from Asia’s leading retailers and brands.

A Hub for Industry Leaders

eTail Asia 2024 is renowned as the premier gathering for retail leaders, bringing together the best and brightest minds to address the most pressing industry challenges and opportunities. This year’s event was no exception, focusing on driving operational efficiencies, improving customer experiences, and promoting growth through innovative digital marketing strategies.

A Transformative Experience

Since its inception in 1999, eTail Asia has become the most senior gathering of retail leaders worldwide. The event is distinguished by its commitment to listening to the retail community and conducting six months of in-depth research to understand the issues most affecting businesses. This approach ensures that the eTail Asia agenda is meticulously designed to address retailers’ real-world challenges today.

Shaping the Future of Retail

With Asia’s most successful retailers and decision-makers gathered in one place, eTail Asia 2024 was an unparalleled meeting ground for benchmarking businesses against industry best practices. Razy’s contributions were instrumental in driving forward the conversation on how to measure and enhance the effectiveness of digital marketing strategies.

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