Need Your Website Ranking To Get Higher? Here Are 5 Ways To Increase It Fast

|Categories: Search Engine Optimization|Tags: , , |

With all the massive changes in the digital landscape over the past few years, you might be tempted to think that SEO is a thing of the past. However, SEO remains one of the most potent online marketing strategies around. SEO has been evolving with every Google update to their search engine, but the desired results [...]

Localize Your Website To Increase Regional Presence In The Asian Market

|Categories: Online Marketing|Tags: , , , |

Did you know that most website visitors prefer information to be in their native tongue? Having lived in Jakarta, Kuala Lumpur, and now Singapore. I have seen many users seek localized websites despite their fluency in English. Clearly, explicitly localized sites like SG, ID or MY, have the upper hand compared to generalized or international website [...]

How Much Should You Spend On Your Adwords Campaign?

|Categories: Online Marketing, Search Engine Marketing|Tags: , , |

A large chunk of the world’s population may not be familiar with Google Adwords but they have all likely interacted with its output in some form if they have ever searched on Google before or visited websites that served advertising banners. In 2015 alone, online advertising generated $67.39 billion in revenue for Google. That is a [...]

7 Essential Google SEO Strategies Every Marketer Should Know

|Categories: Search Engine Marketing|Tags: , , |

Are you looking for ways to rank your company website higher on Google and eventually get more sales and revenue? Search Engine Optimization (SEO) is one of the best ways to drive leads into your website. According to Smart Insights, a top rank position in Google can give your website a 30 percent click through rate [...]

A Marketer’s Story – Interview By Marketing Institute Of Singapore

|Categories: Online Business, Online Marketing|Tags: , , , |

For the April to June 2016 issue of The Singapore Marketer, I was interviewed by the Marketing Institute of Singapore. Here, I talked about how I started in digital marketing and gave vital information on how to be better at it. Check out the full interview below: Daniel Heerkens is a Dutch Entrepreneur who has worked & [...]

Turn Visitors To Customers With Conversion Funnels

|Categories: Websites|Tags: , , , |

Bringing your business online is a big step and for any business. This decision is motivated by business objectives that are unique to each. For any business, including yours, there will be business objectives that lead to a decision to create a business website. However, all of these objectives eventually lead to the same end – [...]