Create Touch Points
Manage Brand Assets
We clarify the vision, strategy, goals and values of your company. We research stakeholders’ needs and perceptions through our design brief. We also evaluate existing brands and brand architecture.
Visualize ideas from our research and brainstorm for the big idea. Our designer will begin to sketch illustrations by hand to hit upon the best design to represent your business and brand.
Our team of designers will look to our entire staff and use them as an extra set of eyes, making sure the logos produced meet the high standards, and narrowing down to the ones that suit your brand.
Our designer will put together a presentation showcasing 3-5 logo designs in black and white. We’ll tweak and alter based on feedback after the first presentation.
After you approve a logo design, we finalize your identity design. We then develop the look and feel of your brand and apply it to your website design & marketing collateral, based on your needs.
To ensure synergy and cohesiveness around the new brand, we also develop standard brand guidelines for future use.
The Art of Logo Design | Off Book | PBs Digital Studios | logodesignlove.com