The Five Ingredients of an Effective Social Media Strategy

|Categories: Social Media Marketing|Tags: , , |

It is no coincidence that the era of TV is dying in the 21st century with the rise of the Internet. In 2017, 50% of the world population is now ‘online’ with 37% of them using social media in some form. It has achieved much of television's “accomplishments” of capturing an audience’s attention, in less than [...]

How To Drive Website Traffic Using Social Media

|Categories: Social Media Marketing|Tags: , |

Do you already dabble in digital marketing? Chances are you have probably created your company’s social media profiles. This is a no-brainer, as social media platforms have exploded in recent years. According to Smart Insights, in 2017, there are already 2.789 Billion active social media users worldwide, so it is important to ‘book’ your vanity URLs [...]